Sunday
Jan152012
How to Magnify the Impact of Your Visioning and Strategy Development Sessions with One Little Pre-step
Sunday, January 15, 2012 at 03:36PM
Before you get together with the top leaders in the corporation to craft a vision and subsequent strategy, let’s think for a moment about how you could magnify the impact of those sessions. One powerful thing to do to is to call top leaders, and those with additional valuable perspectives, into a session where they explore assumptions and see if those assumptions are still valid as the organization moves into the future. These assumptions could be explicit or tacit. They could be about topics like the overall market, target niches, the competition, regulation, or internal capabilities. Anything that could have a significant impact on the organization’s future could be fair game.
A reasonable person might ask, “But how do you get a diverse group of people in a room and talk about high-leverage assumptions without heated disagreements breaking out, and the overall conversation deteriorating?” The answer is that we set up the session so this doesn’t happen.
We use a method for groups getting together called “Dialogue” where we state up front that we’re not looking for decisions or mass agreement in key issues. We’re simply looking to collect people’s thoughts and their potential implications, in a non-threatening environment, where even the most shy and timid people can express their view of the situation. And by stating up front that we’re not looking for decisions or unanimous agreements, we take the pressure off people so they can express their true opinions and thoughts on an issue that impacts the organization. We state that we’re just collecting pieces of data that can be use later in analyses, debates, and decisions for moving forward.
By having such a pre-visioning/pre-strategy Dialogue session, we can often gather information that may not have been previously available, because a soft-spoken person wouldn’t speak up. And we also find that in a group setting people collectively build on each other’s thoughts, and often come up with a new, better thought based on back and forth conversations and the subtle nuances of the individual thoughts presented. In many organizations these have proven to be extremely valuable inputs for visioning and strategic planning sessions.
Here are some other norms we state up front going into a Dialogue session. We ask people to:
- Suspend their judgments and their “certainties”
- Respectfully explore others’ assumptions through questions
- Disclose their key assumptions and how they arrived at them
- Respect foreign-sounding points of view
- Ask questions they don’t have answers for, and be prepared to be surprised and learn something they hadn’t known before.
Dialogue is a versatile group method that can be used in many situations in addition to visioning and strategy development like we’ve covered here. A short Dialogue blog provides some additional information on the method.



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